#11 - David Baxter on founding and growing a software company in a competitive market, how to create a healthy company culture in a virtual world, and what you need to start a business

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David Baxter is the founder of Big Pixel.

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In this conversation, David Baxter shares his journey of founding Big Pixel, the challenges of entrepreneurship, how to create a healthy company culture when everyone works remotely, and staying ahead when technology is always changing.

  • 00:00 Introduction and Background

  • 05:14 Challenges of Starting a Business

  • 11:08 Hiring and Company Culture

  • 17:04 Client Relationships and Growth

  • 23:05 Funding and Financial Strategies

  • 28:57 Navigating Client Expectations and Feasibility

  • 34:23 The Role of Artificial Intelligence in Development

  • 41:23 Reflections on Leadership and Regrets

  • 48:03 Ethical Considerations in Client Work

  • 53:53 Future Aspirations for Big Pixel