#21 Brady Shearer - Leading churches through the biggest communication shift in 500 years, growing a successful company in the church space, and how to connect with people online

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Brady Shearer is the founder of Pro Church Tools.

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In this conversation, Brady Shearer, founder of Pro Church Tools, talks about what it is like leading the church through the greatest communication shift in 500 years. He shares what it’s like leading a successful company in the church space and practical tips for how to better engage people online.

  • 00:00 The Genesis of Pro Church Tools

  • 02:57 Navigating the Non-Profit Landscape

  • 05:44 Funding and Growth Strategies

  • 08:47 The Hybrid Work Model

  • 11:55 Creative Work and Time Management

  • 14:48 Diverse Offerings of Pro Church Tools

  • 17:55 Content Creation and Audience Engagement

  • 21:02 Addressing Criticism and Challenges

  • 23:45 Lessons Learned and Future Directions

  • 27:04 The Role of Personal Branding in Ministry

  • 31:32 The Power of Social Media in Church Engagement

  • 34:11 Navigating Multiple Social Platforms

  • 36:37 Content Strategy: Repeat the Best

  • 38:40 Choosing the Right Platform for Sermons

  • 40:12 The Importance of Sermon Accessibility

  • 43:04 Budgeting for Digital Engagement

  • 46:01 The Evolution of YouTube Channels

  • 48:32 Sports Fandom and Personal Insights

  • 55:48 Leadership and Team Dynamics

  • 57:41 Future Aspirations for Pro Church Tools