#21 Brady Shearer - Leading churches through the biggest communication shift in 500 years, growing a successful company in the church space, and how to connect with people online
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Brady Shearer is the founder of Pro Church Tools.
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In this conversation, Brady Shearer, founder of Pro Church Tools, talks about what it is like leading the church through the greatest communication shift in 500 years. He shares what it’s like leading a successful company in the church space and practical tips for how to better engage people online.
00:00 The Genesis of Pro Church Tools
02:57 Navigating the Non-Profit Landscape
05:44 Funding and Growth Strategies
08:47 The Hybrid Work Model
11:55 Creative Work and Time Management
14:48 Diverse Offerings of Pro Church Tools
17:55 Content Creation and Audience Engagement
21:02 Addressing Criticism and Challenges
23:45 Lessons Learned and Future Directions
27:04 The Role of Personal Branding in Ministry
31:32 The Power of Social Media in Church Engagement
34:11 Navigating Multiple Social Platforms
36:37 Content Strategy: Repeat the Best
38:40 Choosing the Right Platform for Sermons
40:12 The Importance of Sermon Accessibility
43:04 Budgeting for Digital Engagement
46:01 The Evolution of YouTube Channels
48:32 Sports Fandom and Personal Insights
55:48 Leadership and Team Dynamics
57:41 Future Aspirations for Pro Church Tools